HOW WE WORK

Working with Elite Brands: What to Expect

At Elite Brands, we specialise in empowering brands like yours to thrive with tailored marketing strategies and a partnership-driven approach. Discover the key benefits you can expect when working with us—from personalised solutions and expert guidance to measurable growth and seamless collaboration. Here's how we help you stay ahead in a competitive market:

Weekly 1:1 Meetings

Stay on top of your marketing strategy with dedicated weekly meetings, ensuring consistent progress and alignment with your business goals.

Tangible Results and Growth

See real, measurable growth in your business with proven strategies that deliver significant improvements in revenue and performance.

Daily Monitoring & Optimisations

Benefit from continuous optimisations and adjustments, with our team monitoring your account daily to maximise results and performance.

Exceptional Expertise and Knowledge

Leverage the expertise of a team that brings years of industry experience and in-depth knowledge to take your marketing efforts to the next level.

Friendly and Approachable Team

Work with a team that’s not only professional but also friendly and approachable, making collaboration smooth and enjoyable.

Automation and Simplification

Save time and reduce effort with our automated systems, allowing you to focus on your business while we handle the heavy lifting.

Customised and Tailored Solutions

Receive personalised marketing strategies that align perfectly with your unique business needs, ensuring the best possible outcomes.

Data-Driven Decision Making

Make smarter, more informed decisions backed by actionable data and insights to drive the success of your marketing campaigns.

Transparency and Accountability

Experience complete transparency in every step of the process, with a team that holds themselves accountable and delivers on their promises

For more specific details, choose your desired service:

Email Marketing

Meta Advertising

Email Marketing Services

Leverage our experience & grow your business today through automated profits.


TAKE THE GUESSWORK OUT OF YOUR MARKETING

What We Do:

We deliver the right message to the right audience in the right place at the right time.
We ensure your message is relevant by collecting data across websites, & inboxes.
We analyse this data & use it to deliver results for our clients.

Revenue growth is a side effect of good customer experiences.
So we focus on your customers first, & make it easy for them to convert.

We Practice What We Preach:

We run our own 7-figure e-Commerce stores; we don’t take risks with yours.
We know what it’s like to own an eCommerce store, so we don’t waste your time with hunches, ‘secrets’ or ‘hacks’.
We deliver proven strategies & tactics only.

Our combined Homicide Detective & corporate marketing experience combines decades of behavioural expertise, consumer psychology insight, & traditional marketing knowledge.
We test it all on our own eCommerce stores before scaling it to yours.

We Focus On Your Customers:

Every customer is at a different stage of their life-cycle. We ensure your email marketing is strategic, relevant, consistent & effective. We capture behavioural data & use it to increase retention, purchase frequency & average order value.


THE RIGHT MESSAGE TO
THE RIGHT PERSON IN
THE RIGHT PLACE AT
THE RIGHT TIME

A Data Driven Strategy:

We track, analyse, measure results, & predict behaviour. We listen & deliver what your customers want, when they want it. We increase lifetime value by following data.

Relevant Emails:

Uncover your hidden revenue with emails that engage & incentivise your customers.
Our automated systems segment & predict behaviour.
This is where repeat customers become loyal ones.


KLAVIYO EMAIL BUILD-OUTS

We build, customise & implement your complete bespoke Klaviyo system.

We uncover hidden revenue by analysing, optimising & improving email marketing systems.
We build-out bespoke email solutions using the state-of-the-art Klaviyo platform.
We are Klaviyo Partners, experts in this field.

We create email flows complete with custom timings & triggers. We build campaign templates & schedules at no extra cost. We plan, design, write, execute, analyse, & continually monitor entire email systems.

Klaviyo's email design & inbox delivery are best-in-class, & remarkably simple to use, the real value is in its sophisticated user tracking & analysis algorithms.

Using Klaviyo we track user behaviour on site, & build comprehensive profiles on visitors that haven't even purchased yet.

Klaviyo is constantly collating data, allowing you the ability to segment, target, & deliver relevant messaging at the right time.

Klaviyo's segmentation & cohort capabilities equal Facebook’s, (& we use both together) but the advantage of your Klaviyo list is that no further ad spend is required - you own this data.

Not only does Klaviyo offer the ability to segment based on past behaviour, it offers powerful cohort-based predictive LTV, AOV & Purchase Cycle reporting.

Use Klaviyo data to pattern interrupt, shorten time between spend, incentivise bottom of funnel users, & cross, up & bundle sell at the click of a button.


THERE ARE TWO TYPES OF EMAIL COMMUNICATION - CAMPAIGNS & FLOWS

A campaign email is sent to announce an event, promotion or campaign.
A flow email is pre-loaded & sent at a defined moment in time.

One example of a flow email is an abandoned checkout email. This is triggered by a user who exits the checkout page but leaves prior to purchasing.

When this happens, they are automatically added to an email sequence (a flow) where a series of emails are delivered across defined timings, delivering reminders & appropriate incentives to complete their purchase.

No more blast-sends, no more guess work.


WHAT DOES YOUR KLAVIYO BUILD OUT LOOK LIKE

• Analysis of current email platform & list health
• Integration with website
• Audience segmentation

• Flow planning, incentives, paths etc.
• Timings, trigger selection & flow build out

• Design of flow & campaign templates
• All copy creation & insertion
• Test of flows & campaign


INCREASE YOUR REVENUE BY OPTIMISING CUSTOMER EXPERIENCES.

We follow data.
Continually monitoring, testing, observing & adjusting.

Interested in seeing what we can do for your brand?


SOME RECENT EXAMPLES OF OUR WORK


Meta Ads Services

Achieve stable, profitable growth today with our proven scaling strategies.


SMARTER STRATEGIES, BETTER RESULTS

What We Do:

We craft data-driven campaigns to connect your brand with the right audience.
We reach customers where and when it matters most.
We leverage audience behaviour to inform creative and optimise ad copy
We drive revenue by aligning ads with customer needs and purchase intent.
We utilise first party data to ensure your account is performing like it did in the good ol’ days

Our approach ensures your campaigns deliver measurable outcomes, enhancing both long term engagement and sustainable profitability.

We Practise What We Preach:

We run our own 7-figure e-Commerce stores; we don’t take risks with yours.
We know what it’s like to own an eCommerce store, so we don’t waste your time with hunches, ‘secrets’ or ‘hacks’.
We deliver proven strategies & tactics only that have been refined & optimised over many years & millions of dollars worth of ad spend.

Dan Nikas has also been hand selected by Meta themselves to be a Meta Global Trainer, travelling around Australia to teach how to maximise your account on behalf of meta.

We Ruthlessly Focus On What Matters:

We are data driven to the core.
We are accountable, transparent & always ready to discuss any questions you might have so you are better equipped.

We don’t hide behind fake numbers, or shifted dates that make our performance look good.
During our 1:1 meetings every week, we break down exactly what happened in the account that week.

Yes… That includes the good, the bad and the ugly.

Being honest & transparent is the only way to find true success & move the brand forward in meaningful ways.


THE RIGHT MESSAGE TO
THE RIGHT PERSON IN
THE RIGHT PLACE AT
THE RIGHT TIME

Behavioural Psychology + Knowledge of Meta Ads Algorithm + Data = Sustainable Profit:

Our combined Homicide Detective & corporate marketing experience combines decades of behavioural expertise, consumer psychology insight, & traditional marketing knowledge.
Leverage our amount of ad spend & understand the trends and new behaviours of the Meta Ads Algorithm.
We utilise data to scale profitably and take the guesswork out.

Our approach ensures your customer is understood, and every ad dollar goes toward putting relevant, engaging and persuasive messaging in front of them, at the right time, to do exactly what we want them to do.


META ADS BUILD OUT & MANAGEMENT

We design, build, and implement comprehensive Meta advertising strategies tailored to your business goals.

  • Unlock Hidden Potential: We identify opportunities by analysing and optimising your Meta campaigns to drive better performance.

  • Bespoke Ad Strategies: Using cutting-edge Meta features, we craft campaigns designed to maximise engagement and conversions.

  • Expert Partnership: As specialists in Meta advertising, we bring deep expertise to every campaign.

From audience targeting to ad creation, we manage the entire process: planning, designing, testing, executing, and continually optimising your campaigns for consistent results.

The real advantage to Meta Ads lies in its sophisticated algorithms for user behaviour tracking and predictive insights.

  • Behavioural Analysis: Track visitor actions across platforms, even before a purchase is made, and build a detailed first-party list of potential & existing customers.

  • Unmatched Segmentation: Meta’s targeting capabilities rival the best, allowing you to reach specific audiences with precision.

Meta also offers something powerful… New Customer Acquisition. Social media is the easiest & most cost-effective way to build brand awareness, and turn non-engagers into loyal customers.

  • Actionable Insights: Use data to target, retarget, and drive higher-value actions.

  • Streamlined Growth: Shorten the path to purchase, re-engage users at key moments, and drive high value offers effortlessly.

Let Meta’s advanced tools combined with our proven strategies accelerate your business growth today.


WHAT DOES YOUR META ADS BUILD OUT LOOK LIKE

• Analysis of current account performance & health
• Integration with website
• First-party data collection

• Campaign planning, incentives, paths etc.
• Timings, audience selection & funnel build out

• Design of ads
• All copy & creative creation where needed
• Continual daily optimisations to maximise performance


INCREASE YOUR REVENUE BY GROWING YOUR BRAND WITH NEW AUDIENCES.

We follow data.
Continually monitoring, testing, observing & adjusting.

Interested in seeing what we can do for your brand?


SOME RECENT EXAMPLES OF OUR WORK